Wells Fargo & Co. has fired about 30 branch employees in the Los Angeles region who the bank said had opened accounts that were never used and attempted to manipulate customer-satisfaction surveys.
“We found a breakdown in a small number of our team members,” said Gary Kishner, a bank spokesman for the region, which stretches from Ventura to Pomona and south into Orange County.
The employees were trying to take shortcuts to meet bank goals for sales and customer satisfaction, Kishner said. Wells Fargo, based in San Francisco, employs about 6,500 people at branches in its L.A. Metro region, he said. Of those, fewer than half of 1% were fired.