- Crypto startup Eidoo ran ad mocking Jamie Dimon in September.
- CEO says its app had 20,000 downloads on the day the ad ran.
LONDON — The cryptocurrency startup that took out an ad in the Wall Street Journal mocking JPMorgan CEO Jamie Dimon said it saw a big bump in downloads of its app as a result.
Eidoo ran a full-page ad in The Wall Street Journal in September to fire back at JPMorgan CEO Jamie Dimon, who in September called bitcoin “a fraud” and said he would fire JPMorgan staff if he found they were trading bitcoin.
The text of the ad said: “Maybe Jamie will fire you. But you will be free to trade in the crypto world.”
Eidoo CEO Thomas Bertani told Business Insider this week that the startup’s app was downloaded around 20,000 times that day — a significant bump. The startup only hit 100,000 downloads in early November.